Personal vs. Business
Facebook and LinkedIn – We know that these two sites are critical for your business in terms of social media marketing. The problem is when you open your human side to your content. I can be confusing to the members when you mix your personal feelings to your business. Social networking sites can be easily controlled so keep your personal contents to your friends and relatives, and setup a Fan Page to connect with your clients.

Blog Not Found
Making a blog is not only for your convenience but for your clients as well. Your blog will be your central hub from other social media sites and social networking sites. You can still update your blog and relay the contents to Facebook, Digg and Twitter. Your blog will be the main connections to social networking sites and bookmarking sites. People will revolve and will recognize you because of your blog as well, earning their trust and getting more of their feedbacks.

Unchained
Keep your members, client connected by letting them know how to contact you in other social media platforms. Update them where they can catch you more often. For example, if most of your time you stay on LinkedIn then let them know. You might want to make sure your blog posts - your most valuable content - is being pulled into all sites where it's allowed so you can draw people back to your website.

Image Inconsistency
If you have been staying with social media sites, I am sure you know how Technorati’s icon looks like or stumbleupon right? They have been stored in our memory and just by seeing their icon we know who they are. For your company to achieve this, you must consistently use one image only. Design a really unique icon for your business and let it spread to your blog. Share it to photo sharing sites like flickr, imageshack, photobucket, etc. Images are like your badges, it can develop your internet persona so take a time to do this before anything else.

Survivor
You’re doing blogging, posting to twitter, bookmarking and photo sharing. All the things I listed above are being done by you or your team. But pushing your content to people without participating to conversations is a waste of time and energy. It’s a dead on the spot work without give and take process. You cannot call it social media marketing if you’re the only one who knows how it works. Like what they always say, it’s all about conversation, it builds the relationship between members, and it strengthens trust and confidence of people to do business with you.